Salboy is an award-winning property developer and funding company with a 10-year track record for delivering high quality housing across the UK.​


Who are we?

Salboy is an award-winning property and funding company driving housing opportunities across the United Kingdom. Backed by a strong track record and financial stability, we specialise in joint ventures, focusing on delivering quality projects on time, even in complex built environments.   

Unlocking housing opportunities

Whether we are developing our own schemes or funding the projects of our chosen partner developers through Salboy Build Partner, the aim is to unlock housing opportunities in the places where homes are needed most.  

  • 3,500 homes delivered since 2017 
  • Active construction on 76 sites nationwide 
  • Over £1 billion worth of properties in development 
  • £600 million housing funded 

Leadership Team


Fred Done



Simon Ismail

Co-Founder & MD


Joanne Ogden



Funding partnerships 

As a company specialising in joint ventures, we offer more than just capital to fund your build. We provide funding opportunities to experienced contractors seeking to transition into startup developers, leveraging our own experience in scaling as developers.

Through incubating and scaling businesses in partnership with talented startup developers, we facilitate growth and success in the industry. Joining forces with us means becoming part of a network of experts and suppliers that will unlock your vision for housing projects.

We empower our partners to evolve into developers in their own right, capable of building their own brands, delivering on projects, and ultimately exiting their schemes with confidence.

Partner with us to turn your development aspirations into reality.

Creating remarkable places 

Salboy is at the forefront of property development in prime locations throughout the United Kingdom, renowned for creating world-class places that leave a lasting impression.

From prestigious branded residences to boutique family homes, our portfolio reflects our commitment to excellence in design and amenity.

By taking a collaborative approach, we assemble the right talent to deliver top-quality projects that revitalise neglected brownfield sites into vibrant, socially led neighbourhoods which support local regeneration and create communities where residents can thrive.

Everything we do is crafted to inspire and built to endure, reflecting our unwavering dedication to creating spaces that resonate with residents and enhance their lives.

Our approach

Our strong track record and secure financial backing allows us to deliver quality homes on time across the UK.  

Development funding is a cornerstone of our operations, driven by the solid financial expertise of our founders in finance and lending. We are well-equipped to provide the necessary support to bring projects to fruition.  

We specialise in identifying opportunities and revitalising sites with existing potential, breathing sustainable new life into overlooked spaces through collaboration with our partners. 

Our construction capability is fortified by partnering with world-class property specialists, including architects, engineers, interior designers, and construction partners.   

Our in-house sales, marketing, customer care and after-sales teams are complemented by a robust network of national and international sales partners, ensuring comprehensive coverage and reach.